Employing a person to answer the phone, greet visitors and manage the front desk.
The short answer
A receptionist handles everything in the building; an AI receptionist handles everything on the phone, at any hour, on any number of calls at once. Most businesses that compare the two end up needing both jobs done and only one of them done by a person.
A good receptionist is not replaceable and it would be dishonest to pretend otherwise. They read a room, calm an upset customer, take a delivery, notice that a regular seems unwell. What they cannot do is be there at 8pm, or answer the second call while already on the first, or work a Saturday you did not roster. That is the actual comparison: not person versus software, but which parts of the job need a person. Asisto takes the phone; it does not take the front desk.
| Feature | Asisto | Hiring a receptionist |
|---|---|---|
| Answers calls 24/7 | Every hour of every day | Business hours, when rostered and not on another call |
| Books appointments on your calendar | Automatically, during the call | Yes, manually |
| Two-way SMS conversations | AI-handled, with MMS photo understanding | If they have time |
| Outbound calling | Calls new leads back within seconds | Yes, when not answering inbound |
| Business phone numbers included | Local, mobile and toll-free in 30 countries | Whatever line you already pay for |
| Languages | 58 | Usually one or two |
| Multi-location | One receptionist across every location | One person per front desk |
| CRM integration | Every call logged automatically | Manual data entry |
| Setup effort | Live in about ten minutes | Recruit, hire, then train for weeks |
| Built for | The phone line | The whole front desk |
Rates change, so no figures are quoted here. What matters when you compare is the shape of the bill, and that is below.
A published monthly rate, or a per-appointment rate with no monthly fee. No overtime, no cover, no recruitment.
See the plansSalary, plus payroll taxes, benefits, paid leave, recruitment and training. Cover is needed for holidays, sickness and turnover. The U.S. Bureau of Labor Statistics publishes median receptionist wages - the figure is cited on this page.
Last reviewed on . Figures cited here come from the published sources below.
Call the demo line and talk to the receptionist yourself. No signup, no sales call.
What changes when the calls are dental appointments rather than emergency plumbing jobs: the questions callers ask, what gets booked, and what a missed call is worth.